[Lynda.com] YouTube for Musicians and Bands [2013, ENG] 

[Lynda.com] YouTube for Musicians and Bands [2013, ENG]

Год выпуска: 2013
Производитель: Lynda.com
Сайт производителя: www.lynda.com/YouTube-tutorials/YouTube-Musicians-Bands/135379-2.html
Автор: Bobby Owsinski
Продолжительность: 00:56:23
Тип раздаваемого материала: Видеоурок
Язык: Английский
Размер:  170 MB

Добавление визуального воздействия, делает видео мощным инструментом для продвижения музыки, и лучшей платформы для публикации видео, чем YouTube, нет. Он имеет большую аудиторию и его мощный движок поиска позволяет найти новых фанатов музыки. В этом курсе Bobby Owsinski показывает, как создать свой собственный канал YouTube, адаптировать его под ваш музыкальный бренд, и сделать ваше видео более дружественным для поисковой системы и поддерживаемым такими сетями как Facebook и Twitter.

The added visual impact of video makes it a powerful tool for promoting music, and there's no better platform for publishing video than YouTube. It has a large, built-in audience and its formidable search engine lets fans find music in a whole new way. In this course, Bobby Owsinski shows how to create your own YouTube channel, tailor it to fit your musical brand, and make your videos more search engine friendly and shareable on networks like Facebook and Twitter. Bobby even shows you how to enable ads and monetize your content. Plus, learn how to upload videos to YouTube and other media sites like Dailymotion with just one click.
Get more music marketing tips from Bobby in Facebook for Musicians and Bands and Social Media Basics for Musicians and Bands. More courses in this series coming soon!

Topics include:

Creating a YouTube channel
Optimizing your YouTube channel
Making videos Google friendly
Adding an external link to videos
Optimizing videos for mobile
Making money from YouTube videos
Analyzing your videos' performance
Uploading to YouTube

Содержание

Introduction 1m 40s
Welcome 57s
Music discovery on YouTube 43s
1. Optimizing Your Channel 14m 27s
Creating a YouTube channel 2m 59s
Optimizing your YouTube channel 11m 28s
2. Optimizing Your Videos 26m 28s
Making your videos Google-friendly 2m 37s
Adding an external link in the video 5m 17s
In-video branding 2m 21s
The key to viral videos 1m 48s
Embedding your videos on a blog or website 2m 15s
Optimizing your videos for mobile 58s
Making money from your videos 4m 33s
How Content ID can earn you money 49s
Video analytics 5m 50s
3. Uploading Your Videos 12m 57s
Uploading directly to YouTube 4m 42s
The online video world is bigger than you think 1m 44s
Using OneLoad 5m 46s
Posting frequency strategy 45s
Conclusion 51s
Next steps 51s